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Do Case Study On Ikea

With world’s biggest furniture retailer Ikea is loved by many people and having diversified services to deliver worldwide. This company also offers low-price products with wide range.

Some key information about the IKEA are:-

  • Having a brand reputation of 19k million USD
  • Main countries for the IKEA Products: US, Germany, France, China and UK.
  • Having Gross Profit of: 13l million Euros
  • Number of Stores inside the Europe- 280+
  • Number of visits worldwide to their stores – 10000 million
  • Number of visits to their portal: 2.5 billion
  • Annual Donation- 130 million Euros
  • Net Income Worldwide – 15000 million Euros
  • Total Co-workers- 200,000

It is the privately owned company with having diversification in home based products and comes under the retail-selling furniture business across the world. Its house furnishing products are pretty good functioning & contains better quality at lower price as compared to its competitors.


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    IKEA SWOT and Pestle Analysis

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    What are the basics of IKEA’s Case Study?

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